Archive for category Tip

What Font Should I Use?

Smashing Magazine recently posted a great article about how to choose the right font for the the right occasion. In brief…

1. Dress for the occasion

2. Know your Families: Grouping Fonts

3. Don’t Be a Wimp: The Principle of Decisive Contrast

4. A Little Can Go a Long Way

5. Rule Number Five Is ‘There Are No Rules’

Read the full article here

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FontGenius 2.0 released

 

FontGenius is a font identification utility for Macintosh.

FontGenius examines pictures and identifies typefaces of any text within a picture. Using advanced recognition technology, FontGenius will produce a list of likely fonts that match selected characters within an image, and will generate character previews of the matched fonts. An internet search can also be performed on the list of results to locate, purchase, and download matched fonts.

Version 2.0 includes a wealth of new features, including Optical Character Recognition (OCR) for automatically selecting characters in an image, a revamped selection tool that now selects entire words or groups of characters, image filters for cleaning up low quality images, and speed increases for quicker and more accurate results.

 

 

* FontGenius requires Mac OS 10.4 or higher and runs on both PPC and Intel Macs.

* A free demonstration version can be downloaded from www.FontGear.net

* FontGenius is available for $39.99 (Single User License)

* The v2.0 update is free for existing FontGenius 1.0 customers.

* FontGenius can be ordered and downloaded from our website at www.FontGear.net using a major credit card, or by calling 1-800-583-2917.

 

FontGear Inc. is a leading professional software development company for Macintosh and Windows, specializing in font application tools for graphics professionals and the publishing industry. FontGear Inc. is well known for it’s leading software products including FontDoctor, FontXChange, and FontVista.

FontGear Inc. is a privately held company located in Charlotte, North Carolina.

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What Color Is Your Web Font?

Finding the right web font is a tricky business. Fonts are subjective. What seems bold and authoritative to one reader might appear stuffy and forbidding to another. If you’re trying to decide among several styles, why not do a survey? First, find a test group. Your test group should be comprised of your target audience.

It doesn’t matter if you’re writing a blog, launching a commercial website, or putting together an online portfolio. The most effective sites are created with a particular reader in mind. Write down a description of your ideal reader, including their age, music taste, fashion sense, and preferred beverage. The more detailed your characterization, the better. Then find 10 people that embody these qualities. They can be friends, colleagues, relatives – anyone who fits your ideal demographic is a great candidate for your survey.

Next, compile 5 examples of suitable web fonts. Print out the examples on a single page, then ask readers which they prefer and why. Keep in mind that the more provocative the questions you ask, the more evocative the answers you will get. For instance, you can ask, “If these fonts were people, which would you trust with an investment. What font would you want to take on a date? Which hobbies do you think this particular font would have?”

These questions may sound silly, but they invite readers to articulate their subconscious reactions to each font. Once you discover which typeface suits your desired demographic, you’ll be well on your way to designing a successful website!

Stephanie Dempsey, FontGear

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FontDoctor 8 released

Charlotte, NC – FontGear Inc. announced today the release of FontDoctor 8 for Macintosh. FontDoctor is the industry standard font problem diagnosis and repair utility for graphic designers and the publishing industry.

FontDoctor 8 can identify and fix common font related problems that often interrupt creative workflow and production.

FontDoctor can also optimize workflow by creating a library of manageable font files and folders organized by font foundry name, family name, and more.

Version 8 introduces an updated interface, faster diagnosis and repair, enhanced reporting with charts, updated font cache cleaning, and a new font comparison tool used to contrast the unique properties of separate font files side-by-side.

FontDoctor 8 is available for $69.99 for a Single User License, and $350.00 for s Site License.

Version 7.x users can upgrade to version 8 for $19.99

FontDoctor 8 is compatible with Mac OS X 10.4 and higher.

Purchases, upgrades and a demo version are available from the FontGear website at www.FontGear.net.

FontGear Inc. is a software development company serving creative professionals and the publishing industry since 1993.

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3 Words: Apple, iPhone, and Verizon…

Read ‘em and weep AT&T…

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Christmas discount

Merry Christmas from all of us at FontGear!

We are offering a 10% discount off of all our software products until the end of the year.

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Firefox 4 to support OpenType features

OpenType features available in many webfonts have not been widely supported by web browsers. Ralf Herrmann explains that his is about to change with the upcoming release of Firefox 4.

 

Read more here

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FontDoctor owners get 50% discount

We often get questions about “crossgrade” discounts for our existing customers. A crossgrade is a discounted software purchase usually available only to current customers. It’s sort of a way to say “thank you” to loyal users.

If you already own FontDoctor (i.e. have a valid FontDoctor 7.x serial number) then you can order FontXChange (our Mac font converter) for only $49.99 for the Single User License. That’s half off the full price. Nice.

All you need is your current FontDoctor serial number and then just click here

 

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Word for Mac 2011 review

 

Microsoft announced the long awaited Word for Mac 2011 and MacWorld has done a review:

“…there’s always the question as to how well Word’s track changes feature works and how well documents shared between Mac and Windows versions retain formatting and paragraph styles. While I wasn’t able to do any extensive cross-platform testing, in the limited testing I was able to do, I did not have any issues with formatting, paragraph styles, tables, or images added to documents. You may run into issues if the fonts you have available on one computer are not available on the other computer.”

“After years of lamenting what Word for Mac lacks, I find myself in the odd yet enviable position of announcing that Word 2011 is great. It is a solid word processing application that is powerful and well designed, and makes it easy to find all the features you need. But what’s most important is that it’s designed to move your Mac into your office with no regrets, no compromises, and no excuses for why your Mac can’t play well with the Windows version of the same application.”

Read More

 

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Type Rules! The designer’s guide to professional typography

Author and type professional Ilene Strizver recently released the 3rd edition of her “Type Rules!” book – a must have resource for any serious designer.

Type Rules! includes topics such as how to select the appropriate type for the job, how to set type like a pro, how to avoid common mistakes, and how to design a typeface, as well as how to fully harness the power of major design packages such as InDesign® and QuarkXPress® — with new coverage of their latest versions. It also includes dozens of exercises to reinforce the understanding and application of the contents.

Read more here

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