Posts Tagged logo design

Gap redesigns their logo

Gap has quietly redesigned their logo, and the new look is sure to generate opinons. Mark Sinclair reviews the new design on the blog.

What do you think?

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4 Things to consider when creating a business logo

A good article from about creating your business identity…

Here’s some excerpts:

“A logo is a first impression. Before a customer knows anything about what you do or sell, they’ll view your identity with two choices: Keep reading, or click away. On the web, that choice is made in milliseconds.”

“With all the noise on the web today, good branding is more important than ever. Even if your business is not a cutting edge tech startup, the overall identity of your face on the web, social media, and your storefront should be unified, clean, and compelling.”

Read the full article here

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sun, fun, and fonts

Cool surfboard logos incorporate unique typographic design.

With the warm weather finally here I’ve been thinking about our recent trip to Hawaii. One of the things I love about Hawaii is the surf culture found on the North Shore. An entire community has grown up around big wave surfing, and with that comes it’s own graphic look and feel.

Here’s some cool typographic surfboard logos that I think capture the flavor of surf culture.

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Test your logo skills

Online quiz scores how many logo designs you can identify.

Some of you know the many hours working with clients to get just the right look and feel of a brand identity. Now you get a chance to discover which logo designs have had an impact on you – which can be surprising.

Give it a try


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